Give me the broken, the pixelated, the beautifully wrecked. As a glitch artist with a marketing brain, I’ve learned that artistic experimentation can lead to engaging storytelling.
Salais Brew Origin Story
I studied graphic design and integrated marketing communication at Simpson College. I knew early on that I wanted a career where creativity and strategy meet. Working in marketing made me realize I needed a creative outlet where I could experiment beyond brand guidelines and fuel my inner artist.
I’ve always been drawn to the messy stuff: broken visuals, digital distortion, abstract noise. There’s beauty in destructive and expressive art that speaks without needing to be perfect. The contrast between my structured marketing work and my glitch art practice doesn’t create conflict; instead, they complement each other.
Glitch gives me permission to break rules, explore emotion, and experiment without limitations. And once I found the glitch art community, I knew I’d landed in a space that supported that duality from the very first piece I shared.
The Beauty of Glitch
There’s something magical about glitch art. A corrupted file, a distorted image, the static between what should be and what accidentally happened. It challenges the eye and invites you to pause and engage with it.
For me, glitch art isn’t just an aesthetic. It speaks to imperfection, unpredictability, and even vulnerability. We spend so much of our time trying to make things perfect—especially in marketing. But the real human moments, the ones that stick? They’re usually messy. Offbeat. Unexpected.
Glitch art is a visual language rooted in disruption. It forces you to question what’s real, what’s intentional, and what’s an error worth keeping. I create from that tension, and it’s made me a better communicator in every medium I work in.
Glitch Meets Marketing
Marketing is often about structure: grids, brand guidelines, approval processes. But creativity doesn’t always play by those rules. Glitch has taught me that there's space to experiment even within structure.
There’s power in contrast. In marketing, I’ve noticed how intentional imperfection can stop the scroll: a texture that disrupts a pattern, an image or video that tells a deeper story, a brand voice that embraces its human side. Consumers are tired of content that’s too clean, too safe. They want what feels authentic.
Glitch helps me unlock new possibilities in authentic storytelling. It teaches me to be bold, to play with visual noise, and to reimagine how a brand can show up. Even if a final campaign is tight and polished, the path there can be messy—and that’s where some of the best ideas are born.
Click here to view some of my most recent glitch artwork.
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